Let’s create a Brand Identity you will be proud & confident to share!
on-boarding
We will start by diving deep into your brand’s DNA. You will received a detailed questionnaire that delves into your story, values, goals, target audience and more. This insights form the foundation for creating a standout brand identity.
creative direction
With blend of research, brand strategy and problem solving, I’ll be crafting a moodboard that breaths life into ideas. This stage is going to help us figure out
a design direction that attracts your target audience.
brand design
This is where the magic happens!
I’m taking those insights we discussed and weaving them into a one-of-a-kind, stunning brand identity. The results?
A visual language that shouts your brand’s story from the rooftops!
off-boarding
Happy Days! Your branding is ready to be shown to the world! As we wrap up, you’ll receive all your brand files promptly. This equips you with everything you need as your brand takes its independent stride.
Basic Branding Package
Perfect for small business on a tight budget who wants to start their journey with professional branding.
Package includes:
- Creative Direction (2x Moodboards)
- 1x Design concept (3x rounds of amends)
- Primary logo
- Secondary logo
- Brand Colour palette
- Brand typography styling
- Brand Guideline document (1 Page)
- Web and Print ready file formats
- (JPG, PNG, PDF)
Best Value
Standard Branding Package
Ideal for businesses that are looking for a more comprehensive branding strategy and design with additional marketing assets.
Package includes:
- Creative Direction (2x Moodboards)
- 1x Design concept (3x rounds of amends)
- Primary logo
- Secondary logo
- Logo mark
- Brand Colour palette
- Brand typography styling
- Stationary Design
- (Business card, letterhead design)
- Marketing materials
- (may include small brochure, flyer/ leaflet design)
- 5x Social Media Assets
- Website favicon
- Detailed Brand Guideline document
- (approx. 20 pages)
- Web and Print ready file formats
- (JPG, PNG, PDF)
More Services
Add-on Items
If you’re looking to include additional services alongside your package, I’m pleased to offer the following popular customization options.
If there’s anything else you need that isn’t listed, feel free to get in touch!
- Social Media Templates
- Business Cards
- Letterheads/ Envelope Design
- Brochure Design
- Flyer/ Leaflets Design
- Packaging Design
- Poster Design
- Signage
- Photography (headshots, product and more)
- Videography
- (promo videos for your business, short content creation (reels, YouTube Shorts, TikTok)
- Motion Graphics
- (animated logo to enhance a brand's personality)
Printing fees are not included, but don’t worry — I can take care of that for you using trusted local suppliers.
If zoom video calls are not your thing & you prefer to email. You can email me instead at hello@paulastopka.com
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